EMAIL SYSTEM
Brand Objective
Create a series of emails that highlight how Staples can support small businesses in their growth by providing custom marketing materials. Whether it’s printing presentations, developing logos and designs, or producing collateral, Staples offers a one-stop solution for businesses looking to elevate their brand.
Email System
These emails are designed to inspire and build trust with customers by emphasizing how crucial it is for businesses to present their brand effectively. Using vibrant colors, engaging icons, and diverse layouts, the design captures attention in a fresh and compelling way. Staples’ creative direction embraced a clean, direct approach, ensuring clarity and impact.
I collaborated with a copywriter to develop a cohesive design system that maintains visual consistency across various business examples, creating a sense of repetition and reinforcing Staples as the go-to partner for business marketing needs.